case studies
Royal Bank
Locations
Canada-wide
Industry
Financial Services
Services Provided
Brand Consultation, Signage Rebranding
What JD Delivered
JD rebranded several former HSBC branches to Royal Bank, working across a range of signage: awnings, logos, sign boxes, and face replacements. Royal Bank selected JD as one of its partners for the conversion, and JD consulted on how to maintain a consistent brand image across the branches.
Rollout Scope
JD rebranded several former HSBC branches to Royal Bank, spanning a wide variety of signage types across a range of real estate types.
Challenge Solved
Because these former HSBC branches were non-traditional to Royal Bank and sat across a wide variety of real estate types, the bank required JD to consult on how to maintain a consistent brand image across them while the work spanned a wide variety of signage.
Outcome / Result
Royal Bank trusted JD as one of the partners it selected during the rebranding of its former HSBC branches.
