case studies
Jiffy Lube
Locations
Ontario
Industry
Auto Services
Services Provided
Design Coordination, Permitting, Project Management
What JD Delivered
JD manages all of Jiffy Lube’s conversions and new builds across Canada. With a very small internal team, Jiffy Lube relies on JD entirely to manage the process: developing design concepts with franchisees, winning their buy-in, working with landlords, and coordinating the permits and project-management steps to get each store done. Jiffy Lube looks at JD as an extension of its marketing team; it tells JD a store needs to be branded and trusts JD to hold the brand standards and make it happen.
Rollout Scope
Conversions and new builds across Canada, coordinated with franchisees and their landlords.
Challenge Solved
A franchise network with a very small team needed one partner to manage the whole branding process. That means coordinating design concepts with franchisees, getting their buy-in, dealing with their landlords, and coordinating the permits and project-management action steps to get a store branded. JD carries it while Jiffy Lube moves through a significant period of growth.
Outcome / Result
Jiffy Lube relies on JD as an extension of its marketing team and trusts JD to hold the brand standards, and continues to lean on JD through a significant period of growth.
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